Strategy is a long-term plan for achieving a specific goal. A marketing strategy typically includes goals, target audience, high-quality content, channels, budget, and tactics.
Brand is a name, symbol, design, or any other identifying feature that are used to distinguish one product or service from another.
A great brand is a business or company that is instantly recognizable, memorable, and appealing to its target audience.
A memorable brand is a business or company that is the first choice that comes to mind when people think about anything relating to its products or services.
Brand identity consists of the visual and verbal elements that represent a business such as name, logo, colors, fonts, images and tone of voice.
A good logo is a visually appealing, simple and distinctive graphic symbol that represents a brand.
Brand asset is any tangible or intangible element that help a company build and maintain its identity. They include the name, logo, tagline, colors, fonts, and imagery.
Brand image is the perception, belief and impression that customers have for your business or company.
Brand heart defines who a brand is, what they stands for, the guiding principles that shape their behaviour and decision-making.
Brand values are the guiding principles that shape a brand's behaviour and decision-making.
Brand message is a concise and clear statement that conveys the story, value proposition and essence of a brand.
Storytelling uses narratives to create an emotional, value-driven connection between customers and a company.
Brand positioning defines how your brand is distinct from competitors and how it fulfills a specific need or desire in the market.
Brand personality determines the tone of voice, style, and manner in which your business communicates.
Brand reputation is the perception and opinion that customers, stakeholders, and the general public hold about a company.
Brand association is the mental connection that consumers make between a brand and a concept, experience or person.
Brand loyalty involves creating a strong connection with customers, leading to repeat business and advocacy.
Brand experience is the overall interaction customers have with a business at every touchpoint.
Brand strategist is a professional who helps businesses develop and implement their brand strategy.
Brand strategy refers to the comprehensive, long-term plan that outlines how a brand will achieve its goals and objectives.
Brand strategy refers to the comprehensive, long-term plan that outlines how a brand will achieve its goals and objectives.
Brand designer is a professional who creates visual elements such as logos, typography, colors for brands.
Brand guideline (brand style guide) is essentially the rulebook for a brand. It outline how a company want to be presented across all platforms, ensuring consistency in the visual elements.
Brand design is the process of creating the visual identity of a brand. This includes the logo, typography, colors, and overall look and feel of the brand.
Branding is a strategy process of creating a distinct identity for a business, product or service in the mind of consumers.
Visuals refer to all the images, graphics, colours, fonts and layout of a brand.
Design thinking is a creative problem-solving approach that emphasizes understand users' needs and putting them in the center of the solutions.
Customer centered is a business philosophy that put the customer at the heart of everything. It prioritize customer needs and satisfaction thoughout the entire journey.
A facilitiated framework is a structured approach to guide a group activity to ensure it is productive, engaging, and achieve its goals.
Design thinking is a creative problem-solving approach that emphasizes understand users' needs and putting them in the center of the solutions.
Customer centered is a business philosophy that put the customer at the heart of everything. It prioritize customer needs and satisfaction thoughout the entire journey.
A facilitiated framework is a structured approach to guide a group activity to ensure it is productive, engaging, and achieve its goals.
Comprehensive branding solutions is a full-service approach to creating a powerful and consistent brand identity that resonate with your target audience.
Audience is a any group of people who are exposed to a company or buisness marketing messages.
Target audience is a group of people who are most likely to be interested in a product or service.
Consumers are people who buy and use products and services. They are the target of most marketing campaigns.
Customers are people who have purchased a company's product or service.They are the group who have put their trust and money in a brand.
Lead is a potential customer who has expressed interest in a product or service.
Customer journey is the path that a customer takes from the time they first become aware of a product or service to the time they make a purchase.